The Noom Diet: What Is It? Does It Work? And How Much Does It Cost? (2023)

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It can be hard to get yourself into a healthier routine. Losing weight and eating better is not as easy it seems. People need help to get themselves on the right path and to stay on that path. There are many resources out there for people to utilize. You can use diet books or personal trainers. But one of the best to utilize these days is a fitness app. And one of the best out there to use is Noom and The Noom Diet.


Noom is a special service. Because Noom is very much aware of the blocks that people have. Blocks that keep people from making the changes they need to make to live a healthier life. For most, psychology is the biggest hurdle more also than physiology. And Noom is here to help people break through those chains.

Many fitness apps are very helpful in getting people into better shape. But what Noom does that most others don’t is that it personalizes itself to each user. When using Noom for the first time, you’ll take a detailed little quiz. This quiz helps the program figure you out and how to best get you to reach the goals you’ve set forth.

After you take the test, it’ll give you some routines. Routines for physical fitness and for dietary changes. Based on what you’re looking to achieve, Noom can pretty successfully deliver the programs you need to hit those goals. And you can even adjust it based on how quickly you want to make those changes. All thanks to the wonderful team at Noom.

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But Noom is also aware that everyone is different and that circumstances can affect these programs. So if you need to make changes for any reason, Noom is there to help you out. Because when you need help, there is a great community within. A community of like-minded users to help you when you fall. But there’s also a great array of wellness coaches as well.

These wellness coaches are an amazing resource to have. If you need help with a workout routine or need to adjust something there or in the dietary portion, they can do so. It’s a more personalized touch that will greatly help anybody stay on the right path. With the progress tracking aspect of the app that allows you to see how you’re doing during workouts and how your diet is, Noom is a real game-changer for anybody.

The Noom Diet: What Is It? Does It Work? And How Much Does It Cost? (1)


What separates Noom from other fitness apps is the social element and the personal aspect. Having real live people there to help you out when you need it is a big help. As is having those wellness coaches adjusting routines to better fit your wants and needs. With all of that, you’ll be conditioned to not want to let these people down. And soon enough, the good habits will become second nature and you won’t have to look back.


What’s great about Noom and The Noom Diet is how wide open it is. This isn’t like Weight Watchers or anything like that, with pre-portioned meals. There’s nothing truly strict about Noom. It breaks down food into different categories. Categories that are meant to tell you how much harder you’ll have to exercise to burn them off.

(Video) What is Noom Diet? - Kalkine Media

But you can still eat anything from the category Red (Lowest Nutrient Count), Yellow (Medium), and Green (Highest). Obviously, it’s best to stick with the Green’s, but with the wellness coaches and workout routines, Noom provides you’ll be able to burn them off in no time. You just need to log them into the app as you go.


You may be asking yourself a very good question: Does Noom Work? It’s a question anyone should ask when something comes along claiming to help you out. Especially in the physical fitness arena. But the truth of the matter is that Noom is very effective. And there have been studies done that have gone on to show the efficacy of Noom.

One such study has shown some pretty amazing results. Over a median time frame of 267 days, 77.9% of the 35,921 participants lost weight while using Noom. And even more impressive is that 23% of those participants lose over 10% of their body weight. Those are some hard numbers to argue with.


Numbers like that are hard to argue with. But personal stories are a good way to see how truly effective something is. For example, look at the case of Ann and Steve Teget. Looking for ways to lose weight and keep it off, they found Noom and thrived. Ann and Steve had bought lost over 60 pounds thanks to the help that Noom offers.

Like we said above: the success rate at Noom is very high. If you stick to the plans put forth and use the community of real live people when you’re up against the ropes, then the sky is the limit when you use Noom.

(Video) How Much Does Noom Cost 2022! (Getting less than $17 plan)


Another question that should be asked in reference to Noom is: is it worth it? Well, that really all depends. Would you rather spend money on a personal trainer? How bout buying books with all kinds of tips that may not be effective for you? You may not even have the time or the inclination to go out to a gym or anything like that. It’s hard to say for each person. But for the money that Noom costs, it seems like a resounding yes in our eyes.

The Noom Diet: What Is It? Does It Work? And How Much Does It Cost? (2)


That should bring up another question: How much does Noom actually cost? Well, that’s the beauty of Noom. You can download the app for free and take the test for no charge. That way you don’t need to commit. But if you do commit, the pricing is hard to beat. Especially since you can try it out with a 14-day trial option.

You can choose the monthly payment options which go for $59 a month. Or you can choose the annual plan which comes to a once-a-year payment of $199. Hard to beat an average of $16 a month. For that kinda money, it seems very worth it to get such personalized help right in the palm of your hand.


Now let’s say you’re at the levels you set for yourself and it’s all second nature, or you’re needing to save on some money. How do you cancel Noom? Simple. You need to message your wellness coach and tell them you need to cancel by literally just sending the message “CANCEL”.

(Video) How much does Noom cost?

There are two avenues to do that. One is through the app in the chat function there. Go to your coach’s message chat and send them the message cancel. Or you can do it through the web browser. Same idea. And from then on you can continue using the app and all its functions until that billing cycle ends.


At the end of the day, there are a ton of options out there for you to try and lose weight. Lose weight and keep that weight off. But if you want to have the best chance possible with an unbelievably effective and personal option, Noom is the way to go. So sign up for Noom now and get started on your journey.

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What kind of food do you eat on Noom? ›

Lean Protein: Steak, fish, turkey, chicken breast, pork, lamb, canned tuna, sushi. Fruits: Olives, dried apricots, prunes, canned pineapples, avocado, plantain. Dairy: Low-fat yogurt, 2% low-fat milk, low-fat cottage cheese, low-fat cheese. Snacks: Hummus, fruit cup, banana pancake, rice pudding, acai bowl.

Can you get Noom for free? ›

While Noom does advertise a free one-week trial, a subscription costs up to $59 a month. Each plan is individualized, and the recommended duration of the program is based on the amount of weight you want to lose.

What are the cons of Noom? ›

No face-to-face option: If you thrive on face-to-face coaching, Noom might not be the right choice for you. You won't get in-person coaching, nor video coaching—everything is done through the chat service, including communications with your personal health coach.

How does Noom work exactly? ›

Noom estimates your daily calorie needs based on your sex, age, height, weight, and answers to a series of lifestyle questions. Depending on your goal weight and time frame, Noom uses an algorithm to estimate how many calories you need to eat each day. This is known as your calorie budget.

What do you eat for breakfast on Noom? ›

Noom breakfast recipes:

Whole wheat toast with mashed avocado, fresh tomato slices, and hard boiled eggs. Egg, tomato, and spinach omelet with feta cheese and a slice of whole-grain toast. Low fat Greek yogurt with roasted oat clusters.

Can you eat bananas on Noom? ›

Green foods: Blueberries, apples, carrots, peppers, spinach, Brussels sprouts, broccoli, sweet potatoes, beets, berries, bananas, oats, whole-grain bread, quinoa, non-fat dairy products, egg whites, watermelon, lettuce, pickles.

Does Noom send you food? ›

Noom isn't a meal delivery or food service, so it doesn't send you food. What it does is use your personalized information to suggest recipes, but it leaves actually creating a meal plan to each individual user.

Is Noom actually worth it? ›

Some research suggests that Noom does help people lose weight. In one study, 78% of people lost weight while using Noom, and 23% lost more than 10% of their body weight. Dieting is hard, no matter what approach you take.

Is Noom hard to cancel? ›

You can cancel your subscription or trial both in the app and in your Subscription Portal. Have the app installed? Simply go to the Settings section of your iOS or Android app and click Manage Subscription: Your account will be pulled up with an option to cancel your subscription — simply follow the steps.

Why is Noom not good? ›

“Noom's key differentiator — applying psychology to achieve long-term weight loss — has recently backfired,” it explained. Critics say that Noom is just another diet app at best, and a deceptive gateway to disordered eating at worst.

Is there something better than Noom? ›

The best alternative is MyFitnessPal, which is free. Other great apps like Noom are Happy Scale, fabtrackr, Nutritionix Track and Libra. Noom alternatives are mainly Calorie Trackers but may also be Health Tools or Nutrition Trackers.

What is the average monthly cost of Noom? ›

Noom Cost Per Month:

Monthly auto-recurring plan: $59. Two-month auto-recurring plan: $99. Four-month auto-recurring plan: $129. Six-month auto-recurring plan: $149.

Can you drink alcohol on Noom? ›

Now for the magic question: can you drink alcohol on Noom? Remember, there are no off-limit foods or drinks on the Noom diet. The entire point is to change how you think about what you are consuming and why you are consuming it. This includes alcohol.

Is weight Watchers like Noom? ›

Noom and WW are both effective for short-term weight loss, although they take slightly different approaches. Noom uses a color-coding system, while WW uses a points system to help steer you toward foods that are lower in calories and more nutritious.

Does Noom work for over 50? ›

The basic premise of Noom works and their emotional eating coaching is very valuable. That and the fact that no special diet is involved makes it unique. It's well worth it if you plan to stick to the program. Overall, it's a safe way to lose weight and works well if you are over 50.

Can I eat pasta on Noom? ›

Not all recipes below call for whole grains, but whole grain pasta is a Noom green food so try to make the healthy swap if you can.

Can you have bread on Noom? ›

🍞 Firstly, we'd like to bury the myth that bread and carbs are scary. No foods are off-limits with Noom. Second, we love how you can vary toast toppings as a quick, simple way to get heaps of nutrition AND flavor.

Can you eat peanut butter on Noom diet? ›

Butter, peanut butter, and bacon are the top three 'red,' or calorie dense, foods enjoyed by US users of Noom - an app that helps users track their food consumption and reach personal health goals. By 'red food,' the app means “foods [that] are the most calorie dense.

Can you eat potatoes on the Noom diet? ›

Like brown rice, potatoes are also a “green” food on Noom because they do fill you up without too many calories. The extra calories in potatoes typically come from adding things like sour cream, butter, cheddar cheese, and bacon.

Can I eat popcorn on Noom? ›

Popcorn is the go-to snack. It's easy, light, and goes perfect with a night of movie watching. This tasty snack is also chock full of healthy nutrients and contains more antioxidant substances (called polyphenols) than fruits and veggies!

Can you drink diet Coke on Noom? ›

Technically speaking no foods or drinks are off limits on Noom.

Can you eat anything on Noom? ›

Noom is totally inclusive of any food you want to eat, so if you want an apple pie a la mode, you can have it. You might get a tiny note on your food tracker telling you that you've gone over your portion limit for red foods, but you'll also receive encouraging words for tracking at all.

Can you eat snacks on Noom? ›

The best snacks for weight loss contain a mix of fat, carbs, fiber, and protein to keep you full. Choose snacks that aren't highly processed and fill you up with few calories. Noom helps you snack guilt-free with a massive recipe database, calorie budgets, daily lessons, and coaching.

Does Noom give you a grocery list? ›

These grocery lists are based on popular eating styles including keto, vegetarian, and of course Noom! Our lists are broken down by sections in the grocery store and should help make your trips to the store stress free and productive.

Has anyone had success with Noom? ›

According to Noom, 64% of users lose 5% or more of their body weight, and 60% maintain the loss for one year or more. I am one of those users for sure!

What is the healthiest thing to snack on? ›

Tips for Healthy Snacking
  • Fresh fruits and vegetables.
  • Frozen fruit.
  • Fruits canned in water or their own juice.
  • Whole grain bread, crackers and cereals.
  • Lower fat yogurt.
  • Lower fat cheese.
  • Unsalted nuts and seeds and their butters.
  • Hummus.
1 Mar 2021

How long do you stay on Noom? ›

Because Noom is based on lifestyle changes, it requires you to put in daily work and continue those changes even after the 16 weeks — whether that means documenting your every morsel or reading up on (and studying) nutrition tips.

How much does Noom cost after 14 day trial? ›

If you decide to stick around, pricing after the trial varies depending on the amount of commitment you want to put in: Monthly auto-recurring plan — $59. 2 month auto-recurring plan — $99. 4 month auto-recurring plan — $139.

Does Noom keep charging you? ›

To ensure a seamless journey with Noom, your subscription renews automatically at the end of every billing cycle. If you don't want to continue onto the next billing period, just let your coach know.

Does Noom give everyone 1200 calories? ›

The app previously set a default recommendation of 1,200 calories a day for many users, regardless of body type or weight loss goal. While Noom now suggests a minimum of 1,310 to 1,540, aiming for too low a calorie goal could lead to side effects, according to dietitians.

Is Noom a Chinese company? ›

Noom was founded in 2008 by friends Artem Petakov and Saeju Jeong. Petakov says they wanted to combine technology and psychology. The app launched in 2016. The company is headquartered in New York City.

Can you eat fruit on Noom? ›

High-potassium foods like fruits, cooked spinach, beans and nonfat yogurt are among Noom-encouraged items. The emphasis on whole foods like fruits and veggies is helpful for fiber intake. Among many benefits, Cassetty says, “they also contain fiber and water, making them really filling.”

Can you eat grapes on Noom? ›

Within the Noom Weight program, grapes are considered a green food. We recommend that you get most of your calories from yellow foods (45%) and then green (30%) and red (25%).

What should I drink at night to lose weight? ›

6 bedtime drinks that can boost weight loss overnight
  • Greek yogurt protein shake. As noted above, having protein before bed—especially if you've worked out beforehand—helps stimulate the repair and rebuilding of muscle (muscle protein synthesis) while you sleep. ...
  • Chamomile tea. ...
  • Red wine. ...
  • Kefir. ...
  • Soy-based protein shake. ...
  • Water.
26 May 2022

Which diet is best for long term weight loss? ›

The 4 Best Weight Loss Diets in 2022
  • Mediterranean Diet. U.S. News & World Report ranked this mostly plant-based eating approach its No. ...
  • WW (Formerly Weight Watchers) You know this popular weight loss plan by its previous name, Weight Watchers. ...
  • Vegetarian Diet. ...
  • Flexitarian or Semi-Vegetarian Diet.
11 Jan 2022

Can you eat eggs on Noom? ›

Yellow foods with Noom

A handful of yellow foods are lean meat and starches like turkey breast, grilled chicken, tuna, salmon, and lean beef. However, there are also vegetarian and vegan-friendly protein sources like eggs, black beans, and chickpeas (my favorite!).

Does Noom give you a meal plan? ›

Put simply: Noom is an app on your phone that helps you track your weight, monitor what you eat, and connect with like-minded people in your same situation. Noom is not a fad diet or an overly-regimented elimination program, nor does it offer radical nutrition advice or mindless meal-plan delivery.

Can you eat potatoes on Noom? ›

Like brown rice, potatoes are also a “green” food on Noom because they do fill you up without too many calories. The extra calories in potatoes typically come from adding things like sour cream, butter, cheddar cheese, and bacon.

Can you drink on Noom? ›

Now for the magic question: can you drink alcohol on Noom? Remember, there are no off-limit foods or drinks on the Noom diet. The entire point is to change how you think about what you are consuming and why you are consuming it. This includes alcohol.

Is it worth paying for Noom? ›

If you have weight to lose and you feel like you've tried every diet, exercise plan, and supplement there is, then Noom is 100% worth paying for. It's not a magic pill or quick fix, but Noom gives many dieters the support and motivation they need to change their habits for better weight loss results.

Can you drink Diet Coke on Noom? ›

Technically speaking no foods or drinks are off limits on Noom.

What sweets can you eat on Noom? ›

Noom Dessert
  • One-Bowl Sweet Potato Brownies (Paleo) ...
  • Peanut Butter Protein Cake Bars - Emyogifit. ...
  • Vegan Peanut Butter Ice Cream. ...
  • Secretly Healthy 87 Calorie Brownies! ...
  • Low Calorie Recipe for Apple Crumble Dessert - Lose Weight By Eating. ...
  • 100 Calorie Chocolate Cake - with NO oil! ...
  • Light Chocolate Cheesecakes - The Recipe Rebel.

What is the best cheese for Noom diet? ›

Feta cheese is one of the healthiest cheeses out there and contains more bone-fortifying calcium than almost any other cheese. Meanwhile, tomatoes pack a punch of the antioxidant lycopene and are also an excellent source of potassium, folate, and vitamins K and C. 🍅 Visit The Lemon Apron for the full recipe.

Is tuna good for weight loss? ›

If you are looking to lose weight, canned tuna is a good option because it is low in calories yet high in protein. Diets that are high in protein have been associated with benefits for weight loss, including increased feelings of fullness and reduced cravings ( 7 , 8 ).

Can I eat ice cream on Noom? ›

With Noom, you can have your (ice cream) cake and eat it too! But sometimes, it's nice to enjoy a healthier version that doesn't come with the extra cals, the sugar crash, or the bloat. So we've put together 20 healthy ice cream recipes to celebrate National Ice Cream Day (July 16th) and beat... Always Exploring.


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